When it comes to holiday cheer, Dairy Queen is in the Capitole again as it bakes up some holiday cheer in a cup.When the holiday season arrives, Dairy Queen is back in the Capitole serving up more holiday cheer in a cup. For 2026, the beloved ice cream chain has announced the highly anticipated “Holiday Cookie Swap Blizzard Treat Collection”. Dairy Queen is bringing some great new cookie creations out the oven as well as a fan favorite peppermint flavor, and making winter sweeter than ever!
A sweet spin on the holiday cookie swap
Dairy Queen is taking their holiday wish of all wishes, this year, by drawing on a holiday tradition that brings people together in a neighborhood: the cookie swap. Instead of dozens of treats in a hot oven fans can go to the drive-thru to enjoy the magic of holiday treats and world-famous soft serve. The new line will provide all of the holiday fun of holiday platter without the kitchen hassle.
Meet the new Peanut Butter Blossom Blizzard
Whether you manage to eat it all before everyone else or not, it’s sure to be the highlight of this year’s menu and the brand new Peanut Butter Blossom Blizzard. This Christmas cookie inspired by the famous “thumbprint” cookie is a take on a traditional holiday favorite and freezes into a delicious treat. It’s a blend of traditional holiday baking and contemporary dessert creativity, offering a modern twist on an iconic taste.
The Hershey’s Mini Kisses connection
A good Peanut Butter Blossom cookie just wouldn’t be complete without a chocolate in the middle, and DQ’s new Blizzard cookie is doing just that. This treat is made with the actual Hershey’s Mini Kisses and seamlessly incorporated into the thick vanilla soft serve of the chain. Delivers the classic “chocolate bite” that some Christmas cookie lovers look for.
A textural wonderland in a cup
But flavor isn’t the only thing that makes a Blizzard. Physical texture is what makes the frozen dessert experience. It’s done at the Peanut Butter Blossom Blizzard using cookie bits and a thick cream of peanut butter clinging to the top. The soft serve, solid chocolate candy and crumbly cookie fragments provide a great contrast in terms of the eating experience that is reminiscent of a freshly baked blossom cookie.
The triumphant return of Peppermint Bark
But while the new cookie Blizzard gets the spotlight, Dairy Queen is also bringing back a classic cookie that belongs to the holiday season – the Peppermint Bark Blizzard. It was first sold as a new seasonal fashion that was hugely successful in last year’s season, which it will become a regular fixture of winter, driven by its popularity. For a lot of people that are heading into the holiday season, it’s not really the time of the year until this minty treat comes in on the menu board.
Minty magic meets white chocolate
Peppermint Bark Blizzard is a seasoning show-stopper. It is made from the brand’s signature soft serve, has rich milk and a white chocolatey layer, and is topped with crunchy peppermint candy cane pieces. The peppermint adds a fresh refreshing and sharp note to the sweetness of the chocolate, adding a festive flavoured dimension to each and every “spoonful”.
A nod to past cookie creations
Dairy Queen has a long history of creating Christmas cookies into decadent Blizzards. The brand has already wowed fans with the Frosted Sugar Cookie Blizzard in past years, which was made up of soft sugar cookie pieces, icing and holiday sprinkles. The change to the Peanut Butter Blossom this year demonstrates DQ’s continued effort to venture into all corners of the holiday cookie universe.
When and where to grab the goods
Those who are craving these seasonal treats will have to wait no more. The Holiday Cookie Swap Blizzard Treat Collection officially starts on November 2, 2026 and runs until January 3, 2027. The frosty treats, which will both be offered in all the traditional Blizzard cup sizes, will be available at participating United States locations all over the country.
Extra perks for DQ Rewards members
It’s that time of year when everyone is thinking about gifts, and Dairy Queen is having a party for loyal customers. DQ Mobile App users who sign up for DQ Rewards will have access to sweet deals during the season. Moreover, the $8 Meal Deal, which comes with a savory meal, can be upgraded with one of these seasonal Blizzards for only $2.
Why these frosty treats rule the season
Dairy Queen has learned how to give its fans a jolt of holiday fun by combining familiar flavors with its signature soft serve. From peanut butter blossoms to peppermint bark, these familiar treats are reshaped into frozen desserts, offering a blend of familiarity and innovation. With this year’s holiday season underway, you’ll see that even the coldest things can bring a smile to your face in the winter months.
