Sonic Drive-In is kicking off the holiday season early. The Oklahoma City-based chain has unveiled a festive lineup featuring three new seasonal drinks and a smoky new smashburger. App users get the first taste starting October 26, a week before everyone else. Here is everything on Sonic’s new holiday menu, plus a couple of deals worth knowing about.
App users get first dibs
Sonic’s new holiday items arrive in the Sonic app on October 26, giving app users an early look at the seasonal menu. The drinks and burger will then join regular menus at locations nationwide on November 2, for a limited time.
Santa Slush Float
The star of the lineup is the Santa Slush Float. Sonic combines vanilla and cherry soft slush flavors, then tops it with vanilla soft serve and a cherry, all served in a themed cup, transforming the chain’s popular slush into a holiday treat.
Why Sonic made it
Ryan Dickerson, Sonic’s chief brand officer, said the group aimed to develop a limited-time beverage that would be a fun addition to the chain’s popular slushes. The idea was to give guests a little bit of extra holiday cheer.
Holiday Creamy Vanilla Coca-Cola
If you haven’t had your fill of holiday sodas, Sonic is offering up their own with Coca-Cola with sweet cream and vanilla syrup. That’s a little bit like an upgraded dessert soda for the season.
Merry Berry Fizz
And topping off the drinks is the Merry Berry Fizz. This Sprite-based drink features loads of berry flavor, for a fizzy, fruity concoction that stirs memories of a traditional holiday party punch.
A smoky new smashburger
The Smoked Gouda & Bacon Sonic Smasher features a double or triple stack of hand-smashed Angus beef patties. It is topped with smoked Gouda, bacon and black pepper aioli, giving the burger a rich, smoky flavor.
Part of a premium push
Dickerson described the Sonic Smasher as the chain’s premium, made-to-order burger. He said adding new flavors to the Smasher is part of Sonic’s strategy to keep building on what he called a standout in its burger lineup.
Deals to watch for
Before the holiday menu goes nationwide, Sonic is offering 50-cent corn dogs all day on Halloween at participating locations. In November, the chain will also add a $7 Big Meal Deal with a cheeseburger, chicken bites, a medium drink and a choice of tots or fries.
